The Commercial Growth Partner for Healthcare Technology
We help healthcare technology companies fix what's stalling revenue — and build the commercial foundation to scale it.
→ LEARN MORE ABOUT THE MARCH COHORTAI-FIRST, EXPERT LED
Operators, not consultants. We've scaled healthcare companies from $7M to $54M through IPO and PE exits. We use AI for speed, but Brett Jansen leads every engagement to ensure strategic precision.
WELCOME!
Meet Brett Jansen
Over $175M in healthcare deals closed. Companies scaled from $7M to $54M through IPO and PE acquisition. Brett Jansen is a healthcare commercial strategist who has spent 16 years in commercial leadership, building and fixing go-to-market systems across the full funnel. As Founder and CEO of Health Tech House, she leads engagements for healthcare technology companies navigating growth plateaus, leadership transitions, and the pressure to convert pipeline into predictable revenue.
learn more →JUST A FEW OF OUR CLIENTS
HERE'S HOW WE WORK WITH CLIENTS:
Whether you're navigating a growth plateau, onboarding new commercial leadership, or need to show your board a credible path to pipeline targets, we build the commercial system that gets your team aligned and your revenue moving.
The GTM Cohort
A 6-week intensive for revenue leaders and commercial operators who need a repeatable system to sell, scale, and market, plus the AI-powered workflows to run it efficiently.
The GTM Sprint
Our signature engagement. A 4-week strategic deep dive that delivers clarity on what's working, what's broken, and what to prioritize next. Custom deliverables. Executive-ready roadmap. $10,000.
1:1 Coaching
Personalized commercial strategy and leadership guidance for healthcare executives navigating growth plateaus, team transitions, or new market entry. Delivered through focused 1:1 sessions.
Built for Healthcare. Designed to Scale.
Most consultants stop at the strategy deck. We don't. We build the commercial systems your team actually runs on: buyer committee mapping, competitive positioning, pipeline architecture, sales process design, outbound sequences, and messaging that converts across multi-stakeholder healthcare deals.
→ START YOUR GTM SPRINTWHAT OUR CLIENTS ARE SAYING...
Rebuilt marketing from the ground up and became a one-woman marketing department during a complete leadership transition...
"Brett is one of the most capable and forward-thinking growth leaders I've worked with. She brings a rare blend of executive-level strategy and hands-on execution. What sets her apart is how deeply she's leaned into AI tools to create leverage and unlock speed. She's at the forefront of defining what modern GTM enablement looks like in the AI era. Simply put, Brett is helping rewrite the playbook."
Chief Customer & Transformation Officer | Healthcare SaaS
Bridged the gap between product and marketing to accelerate our GTM...
"Brett has a rare gift for bridging the gap between product technology and marketing teams. Her ability to translate our complex AI capabilities into compelling market narratives was exactly what we needed to accelerate our go-to-market efforts. Her market insight around the healthcare ecosystem, combined with her natural ability to connect with people, made her not just an outstanding marketing strategist but a true partner in our success."
Chief Product & Technology Officer | AI-Enabled Healthcare Platform
Free Diagnostic
Seven signs your commercial engine is stalling, and what your board is already thinking about it.
Pipeline looks healthy in aggregate. Win rates are "fine." But something isn't converting. This diagnostic walks you through the seven patterns we see in healthcare technology companies between $10M and $50M in revenue. The ones boards notice before leadership does.
